How to improve SEO scan report

Keyword density is the number of times a keyword or key phrase appears on a webpage compared to the total number of words in a page. In search engine optimization (SEO), keyword density is important because it signals the relevance of a specific keyword or keyphrase to the search engines by the number of times it appears on a webpage.  For example, if I want my coffee shop to show up when people search for "iced lattes in San Francisco", it is important that those keywords or search terms ("iced lattes San Francisco") appear on at least one of my pages.

The hope is that I might naturally write about how great the lattes that I serve are, and how I offer them both hot and iced at all three of my San Francisco locations. Including content like this is both relevant and important to SEO. Without it, Google has no way of knowing that my site is a great search result for thirsty San Franciscans.

For your site to pass the Keyword Density report, you need to ensure that the keywords that you have set up in Yola Traffic Builder appear in your site's pages. The Keyword Density report pays special attention to the Page Title, Body Content, Alt tags, Description Tags and H1(Page Heading) Tags, so to ensure that you are passing the Keyword Density report, you need to add the relevant keywords/phrases to these areas.

Yola provides unique areas to edit these tags.

Edit your Page Title, Description, and H1 Tags:

1. In your Sitebuilder, go to Page > Metadata.

2. Enter the tags for each of your site's pages.

3. Click OK to save.

Edit or add your Alt Tags 

This is the tag that is used to provide an image with descriptive text.  

1. Click on the Picture widget in your page, and then click Edit at the top of your Picture widget.

2. Under Alternative Text, enter your description in the box provided.

3. When you have typed in your text, click Save and it will be added to the image.

For your Body Content to receive credit for your Keyword Density report, include your keywords in the content of your pages using the Text widget.

To learn more about getting listed for keywords by the search engines, take a look at this tutorial.

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